Reimagining Home Equity as a Strategic Asset

In this video, Cornerstone co-founders Dan Anderson and Craig Corn share how homeowners can use home equity more strategically—transforming it into investable capital while still retaining majority ownership of their home.

They introduce CHEIFS, Cornerstone’s exclusive funding solution, designed to help clients create liquidity for life insurance, long-term care, annuities, and other financial strategies. Dan and Craig also highlight several case studies that pair seamlessly with this approach, offering death benefits, long-term care protection, and meaningful income through annuities.

This is a forward-thinking approach to home equity—one that opens new planning opportunities for advisors and the clients they serve. We invite you to explore the possibilities with us. It’s a win-win!